Before diving into this article, you may want to explore how setting up multiple audiences works in Pollfish.
When setting up your survey, the default audience is set to the USA. If you select a different country, you’ll be prompted to create a new audience for that country with no pre-set filters.
⇒ To target multiple countries in your study, just click the ‘+’ button to add a new Audience block for each country you want to include.
Each country comes with its own set of demographic and targeting filters. While some filters are shared across countries, others are country-specific.
Note: Look for the information icon next to each targeting filter — it indicates that the variable will also appear in your results by default, even if not selected for targeting.
⇒ Feasibility is calculated per audience and then aggregated at the project level.
Please note that you can’t change directly the country of an existing audience. To target a different country, delete the current audience and create a new one.