From holiday travels and activities to generational differences and shopping plans, we've got the scoop on this year's trends.
Download our one-sheets for a snapshot of topics
covered in our Holiday eBook.
Recent Holiday Survey Updates - What You Need to Know:
Shoppers are planning on starting
their holiday shopping in December - Originally shoppers planned to start much earlier
Consumers aren’t as
concerned about sticking to a strict budget or a shopping list anymore
Consolidating road trips to save on
gas is not much of a consideration as
it was three months ago
Women are more stressed during the holidays due to being the ones responsible for baking and gift
buying. However, shopping for decorations is enjoyable!
Black Friday is more popular
for male shoppers than
Holiday Travel & Activity Trends
Find out what consumers are planning this holiday season in addition to shopping.
Holiday Generational Differences
Our Holiday insights look at how different generations will be celebrating this year. You may be surprised!